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Have You Discovered Workforce Central Canada?

Workforce Central Canada is a national affiliation with the National Association of Workforce Boards (NAWB), the US national body that brings together all the stakeholders to drive alignment between labour supply and demand across communities, counties and states in the US.

It has long been a dream of
Trudy Parsons, MDB Insight’s Executive Vice-President and a national leader in workforce development, to create such an organization in Canada.

“We need a better way to connect all those that are interested and committed to improving our national labour force alignment to labour demand. To achieve that we must be connected and have opportunity to share best practices, draw from each other’s research and have meaningful conversations,” says Parsons.

The NAWB itself, along with MDB Insight and the Hub for Industry Education Collaboration (HIEC), have formed Workforce Central Canada to cover workforce development issues specific to Canada. As an inaugural platform, Workforce Central Canada has launched a podcast series that will run over the coming months. This podcast series is underwritten by ResCare Workforce Services, a leader in providing services and solutions to help people work. ResCare Workforce Services helps approximately 1 million job seekers, states, state job boards, and employers, annually.

Workforce Central Canada Advocates for Workforce Development

The NAWB has had tremendous success advocating for workforce development organizations across the United States. Part of the NAWB’s mandate is to provide a comprehensive system that will equip the workforce for a global economy. The NAWB works with policymakers to inform the strategy related to workforce development professionals, educators, economic development offices, and business partners.

Workforce Central Canada will use a similar framework to the NAWB, as well as draw upon NAWB expertise. MDB Insight’s integrated team of professionals will also contribute their expertise; they bring experience and knowledge from the fields of economic development, workforce development, and market research. To educate the workforce of the future, HIEC will provide a wealth of knowledge, connections, and strategic planning.

The topics that Workforce Central Canada will address include:

  • Canada’s economic sectors and the need for talent
  • Pressures on specific industry sectors with respect to:
    • Talent attraction and retention strategies
    • Skills that are currently in demand
    • Predicted skills in demand into the future
  • How communities must adapt to the changing labour market, and changing economies

The Importance of Workforce Central Canada for Canada’s Economy

Workforce Central Canada is helping businesses understand the changing dynamics of the labour market, and the influence and impact of community competitiveness and positioning in the battle for talent. Addressing labour market demand and supply is essential for the continued economic development of local communities.

Workforce Central Canada is building connections between all organizations and individuals that can advance solutions to create a strong, resilient and competitive workforce to meet the needs of Canadian businesses now and into the future. “This work is imperative to Canada’s ability to respond to the global economy; the efforts of government, non-profits, and for-profits must be combined, connected, and coordinated if we are to truly position every member of our labour force to actively contribute to the growing employment opportunities.” Kelly Hoey, executive director of HIEC.

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Helping the next generation to navigate uncertainty in the future of jobs through further training is crucial to strengthening the economy, and to supporting the future workforce. For example, automation and AI are changing the workforce, and will continue to do so. Workforce Central Canada has its’ finger on the pulse of what is needed in the skills sectors.

By bringing together stakeholders and experts in workforce development, education, policy making, and economic development, Workforce Central Canada is well placed to predict and prepare for the workforce development trends of the future. In this way, the Canadian workforce will be armed with the skills they need to secure fulfilling careers as the landscape of Canada’s industries continues to change.

Learn More About Trends in Canadian Workforce Development

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